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: Alibaba executive draws scorn for proposed individual carbon tracker

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Social-media users had a furious reaction to the idea presented by an American executive of Chinese internet giant Alibaba
BABA,
-5.46%

for individuals to track their personal carbon footprint.

“We’re developing, through technology, an ability for consumers to measure their whole carbon footprint,” said J. Michael Evans, president of Alibaba Group USA, on a panel on responsible consumption.

“What does that mean? Where they are traveling. How they are traveling. What are they eating. What they are consuming on the platform.”

A clip of the video generated a furious response, predominately, but not exclusively, from the right.

A sampling:

Related: At Davos, are leaders’ private jets and limos actually hurting climate-change efforts?

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